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How are companies using social media? Here’s the simple answer: by starting conversations about their region that attract tourists and catch on.

Are you wondering what social media for B2B companies looks like? Let’s take it a step further - in this article we’re going to discuss how social media can work for economic developers too!

In the previous post, we discussed why prices should not be included on your website. Now we’ll discuss what should be included on your website. To create website content that increases sales and attracts visitors, show them the type of experiences...

Finding, recruiting and retaining talent is competitive work so it’s imperative for Economic Development Organizations (EDOs) to use all the tools at their disposal, especially a successful business development marketing plan, to help local industry...

The hashtag. What was once known as the pound symbol on a telephone (#) is now being used to join a movement, share humour, connect with the world, and promote destinations on social media. How is it done? How are companies using social media...

You'll need advanced SEO tips even if your economic development website has been structured in full consideration of SEO. You've put a lot of effort into your SEO. Your content has been carefully laden with keywords to help boost your rankings in...

Most marketers know the importance of a search engine optimization (SEO) strategy for gaining exposure online, but what about advanced SEO techniques?

You may think the purpose of any company website is obvious: to convert leads to sales. However, there are many factors to consider when building or rebuilding a website with a clear purpose. Addressing these factors can help you attract visitors...

Advanced Search Engine Optimization (SEO) is not only a good way to bring views to your tourism region’s website, it is a necessary part of building the best tourism website you possibly can.

A central mandate of many economic development offices is to help businesses find talent. To accomplish this, it’s imperative to communicate best practices and relevant techniques, and social media should be close to the top of this list. You might...