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Vicky Marrack

If you consider yourself something of a writer, you know there’s a difference between “grammar” and “style.” The writing style that should be used in your company website content and business blog is radically different from any style of writing you...

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For a long time we've been purporting in our content marketing workshops the concept of WIIFM. Here’s a recap of the definition in case you missed it.

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What is the future of email marketing: 2014’s new rules for email marketing 

To add an extra line of support to our key clients, Tangible Words recently created a content strategy and editorial calendar for a new “Clients Only" e-newsletter. After...

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Linked In served this up to me today and I immediately wanted to giggle - which is an awesome reaction for content marketing. Here an ordinary article is talking about an ordinary topic, “should you leave your job” - but the image they’re using so...

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"My website’s homepage copy has to drive traffic to my online store. I struggled to build trust with website visitors on my homepage, and give them all the information they needed to trust my product. Tangible Words conceptualised what points needed...

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"Tangible Words’ after-sales support is exceptional. Creating a new website for our customers that met modern expectations was a big job. Tangible Words led us through the process - they really got to know our company, and then conceptualised what...

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In the last 3 years, Hubspot has emerged as the biggest proponent of content marketing, and they've helped popularize the phrase to which savvy business people are now attached, “ content is king.”

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"Knowing which strategic content marketing tasks to tackle in sequence is critical for the Ontario East Economic Development Commission (OEEDC) . Tangible Words created a Communications Plan and Content Strategy to help our Innovative Rural...

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We’ve written about Twitter a few times on the Tangible Words Blog, but not a lot lately, and that’s for a very good reason.

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Join Tangible Words and Sales Professionals of Ottawa on Tuesday May 13th at 11:30am for lunch and a seminar on:

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