---
title: "Education Can’t Prepare You For B2B & B2C Business Writing: Part 1"
description: Formal education won't prepare you for writing to your customers.
image: https://www.rusticfurnitureboston.com/hubfs/Imported_Blog_Media/IMG_5389-150x150.jpg
---
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# Email Design Support Guide
[**](https://www.rusticfurnitureboston.com/scraper-test/oops-high-school-university-cant-prepare-you-for-b2b-b2c-business-writing-part-1#cos-search)
By [Alysha Dominico](https://www.rusticfurnitureboston.com/scraper-test/author/alysha-dominico) • ledna 14, 2011
# Education Can’t Prepare You For B2B & B2C Business Writing: Part 1
- [business website content](https://www.rusticfurnitureboston.com/scraper-test/tag/business-website-content)
- [Business writing](https://www.rusticfurnitureboston.com/scraper-test/tag/business-writing)
- [difference between a newspaper and a website](https://www.rusticfurnitureboston.com/scraper-test/tag/difference-between-a-newspaper-and-a-website)
- [business writer](https://www.rusticfurnitureboston.com/scraper-test/tag/business-writer)
- [newspaper](https://www.rusticfurnitureboston.com/scraper-test/tag/newspaper-2)
- [Rebuilding Your Website](https://www.rusticfurnitureboston.com/scraper-test/tag/rebuilding-your-website)
- [Tertiary education](https://www.rusticfurnitureboston.com/scraper-test/tag/tertiary-education)
- [Education](https://www.rusticfurnitureboston.com/scraper-test/tag/education)
- [online newspaper](https://www.rusticfurnitureboston.com/scraper-test/tag/online-newspaper)
Is your website an online newspaper? If you haven’t thought about the relationship between **[your website and a](https://www.tangiblewords.com/why-a-newspaper-and-your-website-have-more-in-common-than-you-think/)**
[](https://www.tangiblewords.com/why-a-newspaper-and-your-website-have-more-in-common-than-you-think/) Formal education prepares you for the rest of your life--but not for business writing.
**[newspaper](https://www.tangiblewords.com/why-a-newspaper-and-your-website-have-more-in-common-than-you-think/)** come to grips with it now because I have other shocking news. Neither high school nor university will prepare you for writing to customers.
As a **[former English teacher](https://www.tangiblewords.com/contact/about/)** in Canada and Australia, and as a Copywriting graduate, I *know* formal education doesn't prepare you for business writing.
(By the way, I’m not attacking secondary and tertiary education institutions at all. I love formal education—it’s how you learn to think creatively, and reflectively; it’s a necessary foundation for building the rest of your life.)
**But in business, you don’t have time to wade through abstract concepts and formal, academic language. **You might have noticed popular magazines are now rarely formal or academic. Colloquial (slang, informal) language is rife; second person (“you”) is the standard narrative point of view (i.e. we don’t write phrases like “*one* must always…” anymore). So follow the lead of popular culture content because if there's anything you want your website and business materials to be: it's *popular*!
> Not convinced? Look at **the nitty-gritty differences between academic writing and business writing.**
oops-high-school-university-cant-prepare-you-for-b2b-b2c-business-writing-part-1
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