Email Design Support Guide

Strong inbound marketing is one of the benefits of blogging because the intent of inbound marketing is to draw the attention of your potential customers. One of the most effective ways to get this attention is with well-crafted blog postings. The...

Google rates your company blog, that's why you need to write good business blogs to sell more online.Google reads your website to make sure you are an expert online in your field. Being an expert and trusted source is how you get Google ranked. One...

When you get started with Twitter, you can evolve your business by getting more eyes on your blog. It doesn’t need to be complicated. Companies that use blogs and Twitter have more opportunities to build relationships and drive traffic to their site...

Facebook, like Twitter, has the power to attract - if you know when and what to post on your company Facebook page. For companies that use blogs, circulating information via social media can bolster visits to their blog, increase their authority...

The difference between features and benefits is well-known to copywriters but a mystery to many others. And this difference could make the difference when you need to convert leads to sales. What is it about your product or service that is...

In a perfect world your economic development region would speak for itself. But in the online world it’s the  economic development website that talks to potential investors. You can attract investors online through business blogs, and use them to...

When we think about what adds value to our business, we often think of ways our business can make money. At first glance, blogging doesn’t look like a product or service you can provide to your customer in exchange for money. But this couldn’t be...

Your marketing department has a lot of responsibilities: strategy, market research, sales support, and communications just to name a few. It’s normal that some of those responsibilities will fall through the cracks. But it doesn’t have to be. You...

A website is a business’s online storefront. And, with its global reach, blogging improves your manufacturing website. Blogging is uniquely suited to the manufacturing industry because you can showcase your expertise and products to a large market...

Blogging adds value to your tourism website. We’ve heard it before. But, you’re already busy running your tourism business, you don’t have the time to come up with content for a blog on your tourism website. But here’s the thing: it may seem like a...