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See the power of brand consistency

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Need help getting ideas out of your head and onto paper? With Tangible Words Copywriting in Toronto and Melbourne, you won’t have to

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Do you realise 78% of people look at your website before they decide to buy from you?

As a business owner, you know web design and graphics are essential to your professional image. But how much time and money have you spent on professional...

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Copywriters: good or bad?

By Alysha Dominico • září 22, 2010

I was surfing the web recently and I came across what I considered an interesting headline: "Never use a copywriter for your website." The article's author Tony Hetherington is a copywriter. And he has four reasons for why a copywriters ruin your...

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Sometimes you’re not sure who you want to attract to your business. But too many SMEs waste advertising money by assuming their product is used by everyone.

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Do you ever use the words “quality” and “excellent customer service” and “reliable” to differentiate your business from your competitors’? If so, you are missing a great opportunity to tell your ideal customers about who you really are. And worse,...

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Now that you know how quickly your customers read your website, I can explain the 'nitty gritty' of business websites vs. newspapers.

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I'm a little surprised. Some of my new clients are choosing Tangible Words because their previous copywriter didn't deliver their copy on-time. As a business owner, I can't help but think if a copywriter doesn't deliver copy on time, the writing...

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