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Your audience is too educated and weary of companies who have unsubstantiated claims on their website. Unsubstantiated claims include “We’re the best at Customer Service” or "#1 in the Canada" – you’d better have an award, or a link to your QA/QC...

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Jan 31st, 2012: “How to Improve Your Website Content and Build Your Business” - Kingston (KEDCO) 9am to 3pm

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There's a reason some companies are leaders in their industry.

I was recently researching Merchant Services in Canada. The majority of the holders I came across had poor customer service. I wanted to find out some basic information in my own time,...

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Today at 4:05 p.m. my Skype phone rang. It was my friend Natalia, from Ormiga Design. We had set aside time to catch up today and I was looking forward to it. We seem to get each other's creative synapses firing.

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See the power of brand consistency

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Copywriters: good or bad?

By Alysha Dominico • září 22, 2010

I was surfing the web recently and I came across what I considered an interesting headline: "Never use a copywriter for your website." The article's author Tony Hetherington is a copywriter. And he has four reasons for why a copywriters ruin your...

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One of the things plaguing many small businesses is getting a business website designed, built and online on-time.

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tag/small-business