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Has this happened to you? I just received an email in my inbox. It came up on my iPhone with the headline and one sentence of topic. I could also see who it was from.

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We had some questions about preparing for the next change in SEO rules from search engines like Google after the "Google's New Rules" post.

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“You have what it takes to get a crowd eating out of your hands simply by sharing your knowledge—you just don’t know it yet.” – Alysha Dominico

Ever go to one of those “workshops” where the speaker puts you to sleep? They ask questions and nobody...

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What does it mean "to be evil" in an SEO context?

  1. To copy someone else's unique content. That's plagiarism. No librarian is going to tolerate that. You have to write about your own ideas or at least write with your own words.
  2. To try to cheat...

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There's always a lot of talk online (by people who like to guess at Google's search algorithms, and general "leaders of the SEO pack") aboutGoogle's New SEO rules: how to follow them correctly or, from the unfortunate "black hat" types - how to...

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Manage Content Marketing: Use phases like these and you will be more successful. 

1) Content Strategy and set KPIs

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With more than 25 pages to write and a looming deadline for a new website, here's what bugged Quantec Geoscience about their old website.

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"Content marketing" is a type of Web 2.0 advertising (Web 2.0: now anyone can easily publish content online). But why do you need content marketing?

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Website designers (layout, colour and image people) should always work with website copywriters (writers, editors and content strategist people)—and vice versa. Here's why...

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As a website copywriter in Toronto and Ottawa, I run into plagiarism issues frequently. In our first article I ask the question: Are we guilty of plagiarism in this Web 2.0 era? Do you think Web 2.0 is screwing around with intellectual property...

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