Dated content, underwhelming functionality and hard to find information can turn off your potential customers, especially from first time visitors to your website. Thankfully, there is a website content strategy you can use to stop losing business...

The more things change the more they stay the same. Take Google’s Mobile Ranking algorithm that came into effect in April 2015. It caused some trepidation (there was a fear that websites not optimized for mobile devices—responsive—would be banished...

Your website is a lot of work. It has to stay fresh if you want to keep on top of your online market. But a lot of work doesn’t mean insurmountable, so don’t give up and let your content go stale. A simple guide and plan will help you know what to...

In Ottawa, your target audience is ripe for your business, problem is, they might find your competitors first. And, you'll always have competition whether you’re a leading high tech firm, government support agency, tourism operator, or financial...

"Tangible Words has been very helpful in being part of my Business Vision Team.

First off, do you know what your prospects are looking for? If you do, you need to ensure your website purpose is obvious.

To get started writing your website content in a way people understand, you must leave your ego at the door.

Working in communications for a non-profit organization can be very rewarding. You get to spend your days promoting a cause like your community, your environment, or your health.

Finally, you’re done. You’ve launched your website with all the important content so people know who you are and what you offer and how they can buy it. Now you can move forward and work on running the actual business so well represented online. No...

Having a Hard Time Writing Your Company Website Homepage? You’re Not Alone.

You want user-friendly organization so your customers have a positive experience on your website. Plus, you need compelling website content so your business ranks higher on...