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WIIFM (What's In It For Me?) strikes again.

Don't get so hung up on the trend of making an infographic that you forget solid relationship developing principles. After all, an infographic is one way of using content marketing to build relationships...

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Is your team not in agreement about which messages should be on your website? That's pretty normal. You've been running one system, and it has been working, sort of; some of you would like to shake things up a bit (like get a website rewrite, take...

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Today I came across this Infographic, called "Who's Sharing What: The State Of Social Sharing in 2013" thanks to my Tweep @Faydra_Deon (aka Ms Social Media) who shared it.

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My younger cousin was applying for a scholarship recently and asked me to pass my eyes over his application to see if I thought he'd clearly answered the questions, and to make sure he hadn't sold himself short.

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Here's a handy snapshot to help you remember the key "do's" and "don'ts" of email marketing.

From Skadeedle

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This morning a client was asking me about her Linked In profile. She has been sharing articles with me that relate to her field. And I said, "instead of sending your comments to me, why don't you "Like" the article or add your comment to the...

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Google is going to release a new update to their Search spiders! http://lnkd.in/HCdz4H. It's called Penguin 2.0 update.

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"I was daunted by the task of rewriting my website content.  But Tangible Words’ customer service made it easy, and their website copywriting gave me the results I wanted.I'll happily recommend Tangible Words' services to anyone who needs new...

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I was just reading, " 11 Strategies To Massively Grow Your Network Marketing Business":  http://ericmclaughlin.net/strategies-to-massively-grow-your-network-marketing-business, which was a link on my WBN Ottawa LinkedIn Group digest email this...

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In sales, you always want to match your product or service's emotional benefits with motivations of your target audience. One of the biggest problems we see small businesses having when they try to re-write their website content is that they don't...

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