Your website words tell your business story, make it a short story, but a good one. You can’t sell your product on witty banter and video alone—though they do enhance your website words. Make your website purpose obvious and don’t rely on video to...

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If you’ve struggled with trying to integrate a change in the way your organization communicates its messages in reaching your target audience, you must read this article “Octopus’s garden: A TED Fellow with a radical approach to saving fisheries” by...

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Is Your Website Your Main Source of Lead Generation?

Just like you need a nice shop front for people to browse and hopefully buy your products, for online shoppers, your website needs to be attractive enough to encourage your prospects to buy your...

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