In case you missed it, you might find the 7 Articles from the Blogging Series very helpful to your Business Blog.
3 Reasons Why the WordPress Editorial Calendar Plug-in Makes Life Easier for Small Business
- Planning your content is key to a successful business blog. This WordPress Editorial Calendar makes it easy to plan future posts, get you organized and keeps your business blog active.
- You can create Draft posts so you know what topic you are writing about next. It can be seen on a monthly calendar so you can see what future posts need to be created.
- Post parking lot: editorial calendar is no longer an "extra". As soon as you have the post idea instead of typing an email ("your pitch") and sending it to yourself or your collaborator --you jot your ideas into the calendar for a future date (ie parking lot--rather than getting stuck in realm of indecision you are able to keep your calendar rolling for infinity.)
= an essential plugin for not just multiple writers but also for a one man team--you won't let your blog calendar go stale.
But don't forget, all your business blog posts should be written in accordance with a strategy and content plan rather than just willy nilly (what's on your mind).