I was writing about how to attract more customers in 20 seconds to also help you write your BNI Sales Manager Minutes - 60 second company infomercials.

I sat in at a great workshop offered by Working Three as part of a Networking World event (which I learned about on LinkedIn).

Here are some of the things to consider when trying to convert visitors into customers.

50% of business networkers come home with your business card and look at your website.

Some products will build your business brand without you doing any work.

Second post in "Getting Customers to Use Your Business More" series.

If you’re not a copywriter, it can be tricky working out the benefits of your business (which are different to the more obvious features). Business owners typically explain...

You're a business. You know what your company has to offer. But how well can you communicate it to your customers?

It's just as important to hook your visual audience with sound, as it is with visual cues.

1)   Use a prop. One presenter really made me think when they held up a simple combination lock. They used the lock as an analogy for the problem the audience...

Presenting without technology doesn’t have to be boring

Everyone's sick of Powerpoint presentations simply because we rely too much on Powerpoints for business presentation. Actually, there's nothing wrong with Powerpoint technology. The problem is...