Email Design Support Guide

Sometimes you’re not sure who you want to attract to your business. But too many SMEs waste advertising money by assuming their product is used by everyone.

Do you ever use the words “quality” and “excellent customer service” and “reliable” to differentiate your business from your competitors’? If so, you are missing a great opportunity to tell your ideal customers about who you really are. And worse,...

Remember when I said how good Twitter was for business? Once you’ve created your Twitter account, you will also want to personalise your Twitter webpage.

By now, you'll have heard about blogging and you know blogging is good for your business. But do you know what to write about on your business blog?

Many SMEs still aren’t sure about using a Twitter account. A Twitter account is an excellent business tool but how do you access Twitter?

Now that you know how quickly your customers read your website, I can explain the 'nitty gritty' of business websites vs. newspapers.

You'd give any website 3 seconds, right? Wrong. And worse, 3 seconds may not be enough to sell your product or services.

When I presented a copywritten website landing page copy to a client this week, I confused him. Not on purpose, of course, but...

I'm a little surprised. Some of my new clients are choosing Tangible Words because their previous copywriter didn't deliver their copy on-time. As a business owner, I can't help but think if a copywriter doesn't deliver copy on time, the writing...

It’s true, business owners are always in sales. If only to present yourself at a business networking event, you often have to promote, or advertise, your business.

One of my favourite business events is coming around again in Melbourne: Business Victoria’s Energise Enterprise.