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Vicky Marrack

What does it mean "to be evil" in an SEO context?

  1. To copy someone else's unique content. That's plagiarism. No librarian is going to tolerate that. You have to write about your own ideas or at least write with your own words.
  2. To try to cheat...

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As a website copywriter, we deal with businesses choosing keywords a great deal and discuss the importance and strategy behind them when writing content.

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What is an iFrame? An iFrame prevents the entire screen from moving when you scroll down a web page. Instead, only the text scrolls while the company header and page menus remain in view.

I'd give you an example of an iFrame, but I don't want to...

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Learn to Use WordPress for Your Business Website or Blog

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Businesses in Toronto, across Ontario and in Melbourne, Australia seem to always want to 'rebrand' by starting with their website. This is never a bad thing as often businesses have an old website and really need it written properly by a website...

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Through business workshops in Ontario covering blogging for business and website copywriting, WordPress has been a topic of great interest. Through this, we have started offering 'Learn to Use WordPress for your Business Website and Blog' workshop.

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Storyboarding = planning the content for each page and sub-page of your website, based on information your customers want, and what you want them to do on the site.
As website copywriters, we have many clients in Toronto and Melbourne that...

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As a website copywriter in Toronto, Canada and Melbourne, Australia, we go through hundreds of websites a month.

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Writing online content consistently is one website copywriting technique you should pay attention to. Many small and medium businesses are now using a business blog to add this content. However how do you make sure it is being done?

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Last week I was chuffed about Point Cook's BNI Business Networking event -- here's another great business networking event in Melbourne that I went to this week in Richmond: it's the Boroondara Business Network run by the Boroondara City Council.

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