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So you’ve started inbound marketing to attract your target audience (if not, read 5 Reasons Why Inbound Marketing Works). Good choice. However, when you're using inbound marketing as your online marketing strategy, you might be tempted to aim your...

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You need to write economic development content specific to your target audience because content is still king. The most difficult part of creating content for economic development: reaching the right audience. Even businesses with a system for...

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Using websites, blogs, social media posts -  inbound marketing - is an inexpensive and far reaching way to earn international sales for businesses that manufacture. Inbound marketing is a magnetic type of marketing meant to attract customers to you...

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If you’re in the business of helping visitors discover Ontario - or any location - you know what the off-season can do to your bottom-line and the growth of your business. Luckily, there are ways to keep tourists engaged long after the heat of...

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Google rates your company blog, that's why you need to write good business blogs to sell more online.Google reads your website to make sure you are an expert online in your field. Being an expert and trusted source is how you get Google ranked. One...

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On November 7th, in partnership with EDCO, Tangible Words will be presenting “How Online Marketing Increases Experiential Tourism Dollars in Your Region” @edco1edco webinar as part of a four-part webinar series.

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In the world of marketing, you need to create content for your email campaign that turns an interested contact into a customer. Writing the perfect email – the one that turns your words to gold – seems impossible, but it doesn’t have to be.

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Your amazing tourist region is a destination worthy of any bucket list but you still need to work to attract tourists to your Ontario region. You have interesting activities, friendly staff, and lots of support from local businesses. The people who...

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Savvy tourism businesses have been using tourism destination Facebook pages to reach their target tourist audience. These pages help convert followers into visitors to their region. Then, they engage visitors further by getting them involved with...

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Potential customers want to do their own research and decide for themselves what it is they need or want, that's why inbound marketing tactics gets more customers.

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