Email Design Support Guide

You know that you only get one chance to make a good first impression with a great sales pitch for conferences. Convincing someone to invest in your business in the time it takes to ride an elevator or a 15-minute meeting can seem like a lot of...

You are not alone. 94% of B2B content marketers feel that the effectiveness of their organization’s content marketing strategy is sub-optimal, according to CMI’s 2016 industry survey. 50% of B2C marketers have a Content Marketing strategy that is...

When you’re trying to entice investors to your economic development region you know you need to make it as easy as possible. While wining and dining makes a good impression and forms a personal connection, making it easy to do business long distance...

Duplicate Content is a Search Engine Optimization (SEO) term that refers to similar or identical content appearing in more than one place (URL) on the internet.

Why Economic Developers Need At Least This 1-Page Strategic Plan

If you’ve listened to any of my EDAC, OMAFRA, or OEMC, webinars and training sessions, you’ll know I advocate:

So now you know which site selectors and potential investors are looking for in your website and companies you should attract to get the best bang for your economic development efforts.

The biggest mistake your economic development website (and subsequent communications) can make...is to sound like everyone else working in economic development.

With so much competition around you, it can be overwhelming and a daunting process to figure out how your business stands out. Have you considered what is unique about your product or service?

The end of 2016 has come and, like most entrepreneurs, you probably have a whole list of articles you wanted to read – all relevant to your business! To help you catch up, here is our compilation of…

Your economic development website is the most important tool in your toolbox. It's important that you optimize your economic development website as it's the hub of your marketing efforts and works 24/7 to share information about your community with...