In the last article, we discussed easing your content overload by automating your content marketing with an editorial calendar.

Beware of Marketing Hype: Even the “greats like Apple” fall into this trap

Good website copywriting means really espousing the features and benefits of your product so that your consumers can make an educated decision (from their computers) about...

Before you start your new website design and even before you decide on a website developer, don't forget these 6 strategies discussed in the last article. Once you've completed those strategies, you are now ready for a new website or website...

"It became clear that we needed to work with Tangible Words to help deliver our recently specified Communications Plan targets." Suzanne McFarlane, Community Relations Coordinator, MVCA

Description of the Strategic Communications Project:

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On January 28th, 2014 in Belleville, Ontario, Tangible Words in partnership with Loyalist Training & Knowledge Centre will be offering the 'Keys to Increasing Open Rates and Responses to Your Emails, and Online Messages' full day workshop.

In our last article we discussed what an Offer, an Incentive and An Action is when Email Marketing. All great email marketing uses this formula:

WIIFM (What's In It For Me?) strikes again.

Here's a handy snapshot to help you remember the key "do's" and "don'ts" of email marketing.

Google is going to release a new update to their Search spiders! http://lnkd.in/HCdz4H. It's called Penguin 2.0 update.