You might need to deal with site selector objections when relocating to your economic development region because clients are intelligent and informed. They do their own research so they feel they are making the best choice for their business. Most...
Read MoreAlthough content is king, the design of your economic development website is also important when trying to attract investors and site selectors to your economic region. Using a content first, then design approach helps you provide quick access to...
Read MoreYou could talk about your economic development region for hours. But when you’re trying to attract investors, it’s best to make every word count. You can attract investors to your economic development region with a great sales pitch.
Read MoreNon-verbal communication makes up 93% of all communication[i], according to Dr. Albert Mehrabian, making it a powerful tool you can use to sell your economic development location.
Learn to use non-verbal communication for economic development...
Read MoreYou can attract investors with social media plus boost website traffic. Step One: create a relationship between your business social media accounts and your company’s website. Use social media to offer compelling information that leads followers to...
Read MorePersonalizing your email lists and the email content is one way email lists attract investors to your economic development region. Thoughtful email content (like targeted subject lines) helps investors find your emails in their inboxes and more...
Read MoreYou’ve networked and made connections with potential investors. You’ve perfected your sales pitch. And you’ve created an awesome economic development website. Now what? There’s always new ways to increase your economic development website appeal and...
Read MoreFor any economic development region, your website is your business storefront, capable of attracting investors and inviting businesses when you aren’t around to do it face to face. But there is one important element often left out of the planning,...
Read MoreFew things are as important to modern business success as high speed internet access.
The Canadian Radio-television and Telecommunications Commission (CRTC) recognizes high speed internet as a resource vital to modern-day communications. They have...
Read MoreYou’ve got 20 seconds to attract economic development investors to your region. That’s not a lot of time to make an impression, even for a seasoned economic development professional.
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